We are looking for an Online Content Manager to join our team. Could this be you or do you know someone who will fit this role? Please check out the job description below.

Job description

Job title: Online Content Editor
Department: Marketing
Location: Eastcastle Street, London, W1W 8EA
Responsible to: Head of Digital Marketing

The package and perks

Salary according to qualifications and experience. Moonfruit offers generous benefits including annual bonus, private health care, pension scheme and 25 days holiday.

The company

Moonfruit.com is a small business that is growing fast. Having been around for over 10 years, it is now the market leader within the UK and is a real entrepreneurial success story. With the continuous goal of democratising web-design and ecommerce for everyone, Moonfruit.com provides design led DIY website and shop builder tools at an extremely low cost, providing accessibility to everyone.

The opportunity

The job of Online Content Editor will be primarily concerned around the website Moonfuit.com and additionally, our Shop and Sitebuilder products. The main audience focus will be sole enterprise, small businesses and other organisations that require low cost online coverage. Our audience is worldwide, however short-term we have a particular focus on the UK and America. This is expected to expand over time and become multi-lingual.

Job role and responsibility

  • In line with our brand guidelines and editorial brief, develop, build and manage our ongoing content strategy including research, sourcing, creation, editing and maintenance
  • In parallel with our development team, build a categorised content management process with a change control mechanism
  • Play a central and active role in all content related matters (projects and initiatives)
  • Create and update product/web/blog pages
  • Write articles and guides that can be used for both on-site and viral activities. Also support PR strategy and content creation
  • Use knowledge of SEO best practice to create effective content
  • Compile and organically evolve the Moonfruit content editorial guidelines
  • Absorb, understand and execute a style of writing representative of the Moonfruit image and brand values
  • Liaise directly with content and project stakeholders to ensure that material is produced in line with technical expectations
  • Enhance customer landing page conversions with effective messaging and CTAs
  • Through use of available online analytics, understand the value of content and change
  • Present and report upon content developments financial impact
  • Tailor content to support our partner activity
  • Where required, work with the CEO, COO and other company directors
  • Use external agency knowledge and resource to optimise content opportunity

The team

The Moonfruit.com team consists of web designers, developers, infrastructure & systems, testers, marketing and customer support.

Duties overview

  • Strategy in line with company and marketing goals
  • Process, management and change control
  • Creation of multi purpose/functional content for all Moonfruit channels and audiences
  • Timely delivery of content for projects and initiatives
  • Enhance marketing activity through content (SEO and conversions)
  • Content entrepreneurialism and creative thinking
  • Quality control (legal, brand guidelines, editorial guidelines)
  • Compliance (Intellectual Property, CAP codes)
  • Content ROI (Understanding the financial value of change)
  • Team and agency liaison

Skills, qualifications and experience

  • Educational level – Graduate or equivalent experience
  • Skills and experience
  • Online content strategy experience. Preferably in or for the small business area
  • Online editing experience. Preferably in or for the small business area
  • Experience of editing online content to optimise for SEO and usability
  • Good knowledge of consumer behaviour and best practice techniques for content conversion
  • Experience of developing and using content management systems (processes)
  • High standard of written and spoken English
  • First-class copy-editing and proof-reading skills
  • Good project-management skills
  • Good understanding of copyright law, plagiarism and related content legal issues

Personality and character

  • Self starting, team-player
  • Practical and efficient
  • Confident
  • Articulate
  • Adaptable
  • Careful, meticulous attention to detail
  • Excellent organiser and problem-solver
  • Able to prioritise
  • Ability to work calmly and effectively under pressure, handling multiple projects to tight deadlines

Some travel within the UK may be necessary from time to time

How to apply

To apply for this role please send a cover letter and a copy of your CV to jobs@moonfruit.com